target audience: TECH SUPPLIER Publication date: Sep 2022 - Document type: Technology Segment - Doc Document number: # META47717922
Egypt Hardcopy Peripherals Market 2021 Analysis and Vendor Profiles
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Abstract
This IDC Technology Segment study covers Egypt and provides HCP market unit, value ($M), and share (%) data for 2017–2021. It also presents in-depth and up-to-date profiles of the top-performing vendors, covering local presence and structure, 2021 revenue breakdowns by line of business, distribution-channel structure, major contracts and projects won during the year, marketing campaigns and promotions conducted, services and document solutions offered, and channel partner programs.
“Buoyed by a low base effect, the Egyptian HCP market recorded growth in units and value in 2021. Market rebound stemmed from demand for ink-tank devices and midrange A3 laser machines. While most commercial activities are returning to normal, the short-term outlook is subject to heightened uncertainty due to new local regulations in place, which are limiting imports, coupled with production capacity issues and a broad rise in prices. Over the coming quarters, vendors are advised to cooperate closely with their local partners and assess customers’ business needs to provide vertical-based customized solutions. Implementing an effective stocking approach and adopting competitive pricing strategies are key for vendors’ business continuity and success in the Egyptian market.” — Research Manager Samar El-Sayed, Imaging, Printing, and Document Solutions, IDC Middle East, Turkey, and Africa