TECH BUYER Jun 2022 - IDC Perspective - Doc # LA46821721

The Future of Industries in Latin America


Pietro Delai

The future of Latin American industries and organizations looks exciting but still challenging. Most consumers have turned to the Internet for whatever product or service they want; they also want secure payment methods and effective delivery. This translates into reliable, secure, and fast technologies from the beginning to the supply chains' last mile to provide satisfactory experiences that build digital trust and gain the customers' loyalty. Additional to this trend, the latest disruptions from 2020 have unleashed an economic crisis and global inflation that has tightened with Russia/Ukraine war. Nonetheless, organizations must look further toward the Future of Industries, begin by adopting a new mindset, keep up with their digital transformation, and refresh their strategies toward business continuity, resilience, and growth.

"Indeed, the pandemic and the Russia/Ukraine war have placed Latin American countries in challenging positions. GDP reduced significantly while negative consequences such as inflation and unemployment arose. The lockdown put entire industries on hold, like tourism and restaurants were affected. In contrast, others such as education, the financial sector, retail, healthcare, telecommunications, and services faced sudden challenges that could not be postponed. Each industry has been impacted differently, but all need to align to a digital world," Pietro Delai, Director, Enterprise, Latin America, Data & Analytics.



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