TECH SUPPLIER Apr 2021 - Market Perspective - Doc # EUR147592221
The Transformation of Enterprise Software: The 4Ps — Past, Present, and Future
By: Philip CarterPhilip Carter, Group Vice President, European Chief Analyst and WW C-Suite Tech Research Lead, Frank Della RosaResearch Director, SaaS and Cloud Software, Matthew EastwoodSenior Vice President, Enterprise Infrastructure, Cloud, Developers and Alliances, Robert ParkerSenior Vice President, Enterprise Applications, Data Intelligence, Services, and Industry Research, David ReinselSr. Vice President, Global Datasphere, IoT, Mobility, Security, Consumer, Semiconductors, Telecom, Client Computing and Imaging/Print/Document Solutions, Mark ThomasonResearch Director, Meredith WhalenChief Research Officer, IDC
This IDC Market Perspective highlights how the enterprise software market is in a state of transformation. The software product that will be leveraged by the Future Enterprise will be modular and based on open microservices. It will be priced based on the outcomes it delivers for the Future Enterprise. The place that buyers (and the broader ecosystem) will locate the software on will be a platform-based marketplace. It will be promoted based on a customer journey that is personalized for every buying center in the future C-suite (i.e., the Digital Dream Team).
"As we accelerate toward our digital destiny, there is a convergence happening — traditional organizations are increasingly becoming digital innovation factories. Moreover, the traditional enterprise software market is transforming to deliver value to the future enterprise in different ways," said Philip Carter, GVP, IDC's C-Suite Technology Research. "IDC provides this framework to help enterprise software vendors, partners, and buyers work along a continuum to deliver longer-term value creation as well as creating a basis to ask ourselves questions such as how customers will consume software services in the future, how these will be valued and sold, and which software technology technologies will 'win' architecturally in the future."
Agile Application Life-Cycle, Quality and Portfolio Strategies , Analytics and Intelligent Automation Services , Application Integration and Event-Driven Automation Software , Artificial Intelligence and Machine Learning Life-Cycle , Artificial Intelligence Strategies and Solutions , Asia/Pacific DevOps, Developers and Platform Strategies , Business Analytics and Decisioning Solutions , Cloud Security , Communications Service Provider Operations and Monetization , Conversational Artificial Intelligence , C-Suite Tech Agenda , Customer Experience Management Strategies , Data Integration and Intelligence Software , Data Management Software , Data Security , DevOps Analytics, Practices and Automation , Digital Business Models and Monetization , Digital Commerce , Digital Experience Management Software , Enterprise Applications , Enterprise Applications and Strategies , Enterprise Asset Management and Smart Facilities , Enterprise Content Strategies , Enterprise Mobility: Workspace Platforms and Security , Enterprise System Management Software , European Intelligent Process Automation Systems , Financial Applications , Future of Customers and Consumers - Agenda , Future of Digital Innovation - Agenda , Future of Trust - Agenda , Image AI Technologies , Industry Clouds, Solutions and Technology Verticalization Strategies , Infrastructure Trends and Strategies: Enterprise Workloads , Internet of Things: Platforms and Analytics , IT Service Management and Client Virtualization Software , Legal, Risk and Compliance Solutions , Multicloud Data Management and Protection , Open Source Ecosystem , PaaS: Cloud App Platforms and Developer Services , SaaS and Cloud Software , Software-Defined Compute: Virtualization, Cloud, and Container Platforms , Software-Defined Converged and Hyperconverged Infrastructure , Storage and Computing Infrastructure Software Platforms