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Human-First & Purpose-Driven

In the midst of uncertainty and pressed to rollout an aggressive digital agenda, companies have acknowledged that success can only be attained when their people are at the front and center of their business strategies — i.e., human first.

Furthermore, a purpose-driven strategy is required to navigate the “next normal”. This type of strategy, or North Star, goes beyond financial gains and is socially and ethically responsible. With it, companies build long-lasting connections and effectively engage with their employees.

The next normal has amplified and accelerated FoW trends, in particular the hybrid workplace, augmented workforce, organizational agility, and leading with empathy. Moreover, effective management of these four areas will require rigorous data analytics in real time, enabling companies to track progress against their North Star.