IDC Research Types
Analyst
Analyst Profile
Provides complete background information on an IDC analyst. Each profile provides a biography, a notable quotation, a frequently asked question relevant to the particular analyst's focus, and a list of research authored by that analyst.
Team Profile
Lists the analyst members of a topical team. Outlines general areas of coverage and any specialties.
Briefs
Vendor Profile
Provides a concise, hard-hitting profile of an emerging vendor. A profile will highlight new players and technologies and the potential paradigm shifts or disruptions a vendor represents.
IDC Perspective
The IDC Perspective is a flexible doc that seeks to help business and tech buyers assess their business and IT strategy and/or associated business processes, especially as it relates to the use of technology. The document can be used in areas such as:
- Strategy and planning
- Trends and observations
- IT spending and investment
- Vendor conferences and announcements
IDC TechBrief
The IDC TechBrief helps the technology or business executive get smart about a single technology in the context of the business by answering 6 business critical questions about the technology:
- What is the technology?
- When should I adopt it?
- What can it do for my business?
- What are the critical success factors?
- What are the risks?
- Who are the suppliers?
Market Note
The Market Note is a flexible doc that provides IDC analysis and point of view on an industry event, new product or service, or a company announcement or development or fast breaking news.
Market Perspective
The Market Perspective is a flexible doc that analyzes key changes and developments happening in the market. This flexible research type can be used to analyze areas such as:
- Competitive Environment
- Innovation & Market Opportunity
- New Business Models
- Partner & Channel Strategy
- Enterprise Strategies (targeted to supplier)
- Regulation
- Socioeconomics
Event Proceedings
Event Proceeding
Provides published slides, audio, and other materials from IDC and Insights Web conferences, briefings, forums, or other events.
Events
Conference
Delivers dependable, relevant, and high-impact data and insight to help organizations make sound business and technology decisions. eBusiness executives, IT professionals, IT suppliers, and services suppliers benefit from the strategic insight and networking opportunities IDC conferences offer. Generally, all presentation slides are available online, and for most conferences, streaming audio of key discussions is available as well.
Web Conference
Focuses on significant trends and paradigm shifts. Each Web conference will provide attendees with leading-edge market information that will enable them to make smart business decisions. For those unable to attend in person or those wishing to review the content presented, these synchronized multimedia presentations are available online.
IDC DecisionScapes
IDC FutureScape
Serves as a framework for IT/tech professionals' IT strategy and planning for the next one to three years. It lists IDC's top 10 worldwide technology trends for the coming one to three years in a given research area and includes related drivers, projected IT/business strategy impact, and guidance.
IDC MarketScape
Helps IT/tech professionals develop a short list of suitable suppliers when selecting a vendor. Provides an unbiased assessment of tech suppliers in terms of offerings, strategy, capabilities, and other important factors in a given technology area.
IDC MaturityScape
Describes five stages of "maturity" or capability for a particular technology area, helps IT/tech professionals understand where their organizations fit within those stages, and provides guidance on key components for planning successful improvements to a tech initiative.
IDC MaturityScape Benchmark
Helps IT/tech professionals to benchmark their maturity against peers, develop a business case for a tech initiative, and build consensus about where critical IT investments should be made. Presents quantitative research results that show the market distribution for a given tech initiative across the five stages of maturity presented in the related IDC MaturityScape. Shows the results and components of particularly successful initiatives.
IDC PeerScape
Gives IT/tech professionals insight into best practices (and practices to avoid) by providing specific use case examples implemented by peers. Identifies practices that have the most impact on the success of a tech or business initiative, and provides actionable guidance for each practice.
IDC PlanScape
Helps IT/tech professionals to justify and plan a business and/or technology investment or opportunity by exploring why, what, who, and how (these are also the main section headings). Presents key players, critical success factors, risks, and actions to consider for a designated technology and/or business management area.
IDC TechScape
Helps IT/tech professionals with developing IT strategic plans and evaluating emerging technologies in terms of their risk to the business. Shows the adoption curve and risk levels over time for a specific emerging technology. Sorts technologies into three "adoption model" categories (transformational, incremental, opportunistic) to help tech leaders determine the potential impact for their organization.
IDC Links
IDC Link
Provides timely context and insight around important market trends and events in a short opinion piece. IDC Links provide IDC's point of view on:
- Financial announcements
- Product announcements
- Mergers and acquisitions or divestitures
- Events
- Response to news
IDC Blink
IDC Blink
Provides timely context and insight around important market trends and events in a short opinion piece with a 2-minute audio clip. IDC Blinks provide IDC's point of view on:
- Financial announcements
- Product announcements
- Mergers and acquisitions or divestitures
- Events
- Response to news
Pivot Tables
Pivot Table
Presents an interactive spreadsheet tool for analyzing trends and activities in a specific market segment. These tables are available only through an annual subscription service.
Presentations
IDC Survey
Presents a hypothesis about what is happening in the market backed by the results of a demand-side or supply-side survey. The focus is on interpreting and analyzing the survey results and providing a strong point of view along with actionable advice.
IDC Survey Spotlight
Answers a timely question and provides a strong opinion backed by IDC survey data. This is a quick nugget of information that is presented in two concise PowerPoint slides.
Market Presentation
Provides an easy-to-use format to post on the Web presentations that were previously delivered at public forums (such as conferences and events) or for internal client meetings and client presentations. It may not come as part of a consulting/custom engagement.
Market Analysis Perspective
Delivers a concise current state view of a market and insight into the impact of future trends. Business executives, product managers, and MI/AR professionals can use this information when looking to understand buyers' perspectives and market impacts.
Tech Buyer Presentation
Provides an easy-to-use format to post on the Web presentations that were previously delivered at public forums (such as conferences and events) or for internal client meetings and client presentations. It may not come as part of a consulting/custom engagement.
IDC Market Glance
Provides a look at the landscape of a tech market, including competitive positioning, adjacent segments, and potential partner opportunities.
Press Releases
Press Release
Announces significant corporate news, such as key hirings or promotions, performance milestones, event highlights, or speaking engagements.
Product Information
Fact Sheet
Describes a research product. Usually details the major areas of coverage and deliverables, and outlines key questions and competitive market conditions that the research will address. Includes links to all published research for a research product.
Studies
Industry Developments and Models
Provides a detailed assessment of a specific target market's expansion pattern. This analysis helps clients develop and deploy the right mix of value-add products, programs, or services to support their sales and/or partnering efforts.
Market Forecast
Provides the future of a single market or a group of related markets. It presents a new or updated market forecast, including key drivers and assumptions used in the forecast.
Market Share
Provides data on market size, regional allocations, and platform splits as well as a summary of vendor shares for the most recently completed period (year, quarter).
Special Study
Provides a one-time study produced by a research group that is not published as a deliverable under a subscription service.
Taxonomy
Highlights and emphasizes how IDC tracks the market while also making it easier for customers to find and identify IDC Taxonomy documents.
Technology Assessment
Provides an analysis of the intricacies of an emerging or established technology or the technologies contained within a specific product.
IDC Innovators
IDC Innovators is aimed at informing IT buyers about emerging vendors with an innovative new technology or ground-breaking business model. Vendors identified in the document as innovators are linked together within a specific market area and around solving or alleviating a common business problem. Vendors included have annual revenue under $100 million at the time of selection.
Technology Segment
The IDC Technology Segment offers CEMA clients a comprehensive view of a technology segment in one country or subregion and provides a market view and forecast and/or market share and vendor profiles, including performances and strategies. It is specifically intended to serve smaller country markets and subregions.
This IDC Survey Spotlight draws upon Cloud Pulse 4Q23 data which shows close to half of cloud buyers spent more on cloud than they expected to in 2023. In 2024, a high number already expect to see cloud spend overruns, but the reasons ...
This IDC Market Presentation is the second part to IDC's 4Q23 Cloud Pulse Survey findings covering the perception of value when purchasing cloud and cloud return on investment (ROI). Facing myriad pressures, cloud buyers ...
This IDC Market Perspective provides an update on what defines an application as being cloud native from an infrastructure perspective. As cloud-native technology continues to grow in popularity, it is important to understand the main characteristics ...
This IDC Survey Spotlight draws upon IDC's 3Q23 CloudPulse Survey results to assess the requirements cloud buyers have for cost and pricing across different platforms and considers how these are reflected when buyers ...
This IDC Market Presentation draws upon data collected in IDC's 4Q23 Cloud Pulse Survey to provide insight into the different requirements cloud buyers have as they transform their cloud strategies. Almost three-quarters ...
This IDC Survey Spotlight provides insights from IDC's 4Q23 Cloud Pulse Survey, which investigates global cloud buying adoption trends and challenges, and from IDC's February 2024 Worldwide Small ...
This IDC Perspective discusses IDC's Future of Digital Infrastructure framework, updated for 2024, that provides enterprise decision-makers with an updated view on how emerging innovations and disruptions across the digital infrastructure ...
This IDC Market Presentation takes data from IDC's recent Cloud Pulse Survey findings to address the current requirements of cloud buyers across China, what platforms are favored, what challenges they face, where they choose ...
This IDC Market Presentation is an executive summary of IDC's 4Q23 Cloud Pulse Survey findings. Cloud buyers are currently facing unprecedented challenges, from transforming environments to cater to new demands including ...
AWS will now waive egress fees for customers who wish to move their data out of the hyperscaler’s platform to another provider or an on-premises site. The move addresses longstanding customer dissatisfaction with egress fees, as well as ...
This IDC Market Perspective provides insight into the amount of cloud budget committed to data egress fees and how this differs by vendor. It also asks what the market needs to consider when issuing egress fees.
"Difficult to forecast ...
This IDC Market Presentation showcases survey findings from IDC's 4Q23 Cloud Pulse publication, which examines cloud adoption and cloud trends among IT buyers, with a focus on deployment choices for cloud applications, vendor selection, ...
This IDC Market Presentation showcases survey findings from IDC's 3Q23 Cloud Pulse Survey, which examines cloud adoption and cloud trends among IT buyers, with a focus on macroeconomic trends, cloud spending and adoption, ...
This IDC Pivot Table banner book provides the abbreviated worldwide data for IDC's 4Q23 Cloud Pulse publication that examines cloud adoption and cloud trends among IT buyers, with a focus on deployment choices for cloud applications, vendor ...
This IDC Market Presentation is an executive summary of IDC's 3Q23 Cloud Pulse. A companion to the third-quarter vendor perception and detailed vendor ratings and market comparison documents, it looks at the influencing factors behind cloud ...
In a surprise move, Google Cloud has announced it will no longer charge customers egress fees when they decide to move data out of its systems and to other locations, whether back on premises or even to a competing hyperscale cloud provider. ...
This IDC Market Presentation provides a glimpse of IDC's Cloud Pulse Survey, IDC's Data as a Service and Data Marketplaces Survey, and IDC's North America Location and Geospatial Intelligence MaturityScape ...
This IDC Market Perspective summarizes key takeaways from VMware Explore Europe, held in Barcelona on November 7 and 8, 2023. VMware Explore Europe is one of the software company's largest global events, with 8,000 in attendance this year. ...
This IDC Pivot Table banner book provides the abbreviated worldwide data for IDC's 3Q23 Cloud Pulse publication that examines cloud adoption and cloud trends among IT buyers, with a focus on deployment choices for cloud applications, vendor ...
This IDC Market Note looks at the focus Juniper Networks has on its partner community across Europe as outlined in a number of meetings held recently in London.
This IDC Market Presentation uses IDC's 3Q23 Cloud Pulse Survey data covering more than 1,700 respondents to provide an indication of market perception on leading cloud vendors. It covers levels of satisfaction for company attributes, ...
This IDC Market Presentation uses IDC's 3Q23 Cloud Pulse Survey data covering more than 1,700 respondents to provide an indication on market perception on leading cloud vendors and how these vendors differ in the eyes of their customers. ...
This IDC Survey shares key findings from the IDC's Global GenAI Awareness, Readiness, Commitment (ARC) Survey, with a focus on EMEA. A larger series of IDC reports based on GenAI ARC Surveys is investigating the implications ...
This IDC Survey Spotlight looks at the current state of application investment and the repurposing of budgets for generative AI (GenAI) projects using the 2Q23 survey results from IDC's Cloud Pulse and IDC's GenAI ARC Survey.
...This IDC Survey Spotlight is based on IDC's 2Q23 Cloud Pulse Survey results, which provide a global overview of cloud adoption and cloud trends representing senior IT managers as well as line-of-business representatives at companies ...