IDC Research Types
Analyst
Analyst Profile
Provides complete background information on an IDC analyst. Each profile provides a biography, a notable quotation, a frequently asked question relevant to the particular analyst's focus, and a list of research authored by that analyst.
Team Profile
Lists the analyst members of a topical team. Outlines general areas of coverage and any specialties.
Briefs
Vendor Profile
Provides a concise, hard-hitting profile of an emerging vendor. A profile will highlight new players and technologies and the potential paradigm shifts or disruptions a vendor represents.
IDC Perspective
The IDC Perspective is a flexible doc that seeks to help business and tech buyers assess their business and IT strategy and/or associated business processes, especially as it relates to the use of technology. The document can be used in areas such as:
- Strategy and planning
- Trends and observations
- IT spending and investment
- Vendor conferences and announcements
IDC TechBrief
The IDC TechBrief helps the technology or business executive get smart about a single technology in the context of the business by answering 6 business critical questions about the technology:
- What is the technology?
- When should I adopt it?
- What can it do for my business?
- What are the critical success factors?
- What are the risks?
- Who are the suppliers?
Market Note
The Market Note is a flexible doc that provides IDC analysis and point of view on an industry event, new product or service, or a company announcement or development or fast breaking news.
Market Perspective
The Market Perspective is a flexible doc that analyzes key changes and developments happening in the market. This flexible research type can be used to analyze areas such as:
- Competitive Environment
- Innovation & Market Opportunity
- New Business Models
- Partner & Channel Strategy
- Enterprise Strategies (targeted to supplier)
- Regulation
- Socioeconomics
Event Proceedings
Event Proceeding
Provides published slides, audio, and other materials from IDC and Insights Web conferences, briefings, forums, or other events.
Events
Conference
Delivers dependable, relevant, and high-impact data and insight to help organizations make sound business and technology decisions. eBusiness executives, IT professionals, IT suppliers, and services suppliers benefit from the strategic insight and networking opportunities IDC conferences offer. Generally, all presentation slides are available online, and for most conferences, streaming audio of key discussions is available as well.
Web Conference
Focuses on significant trends and paradigm shifts. Each Web conference will provide attendees with leading-edge market information that will enable them to make smart business decisions. For those unable to attend in person or those wishing to review the content presented, these synchronized multimedia presentations are available online.
IDC DecisionScapes
IDC FutureScape
Serves as a framework for IT/tech professionals' IT strategy and planning for the next one to three years. It lists IDC's top 10 worldwide technology trends for the coming one to three years in a given research area and includes related drivers, projected IT/business strategy impact, and guidance.
IDC MarketScape
Helps IT/tech professionals develop a short list of suitable suppliers when selecting a vendor. Provides an unbiased assessment of tech suppliers in terms of offerings, strategy, capabilities, and other important factors in a given technology area.
IDC MaturityScape
Describes five stages of "maturity" or capability for a particular technology area, helps IT/tech professionals understand where their organizations fit within those stages, and provides guidance on key components for planning successful improvements to a tech initiative.
IDC MaturityScape Benchmark
Helps IT/tech professionals to benchmark their maturity against peers, develop a business case for a tech initiative, and build consensus about where critical IT investments should be made. Presents quantitative research results that show the market distribution for a given tech initiative across the five stages of maturity presented in the related IDC MaturityScape. Shows the results and components of particularly successful initiatives.
IDC PeerScape
Gives IT/tech professionals insight into best practices (and practices to avoid) by providing specific use case examples implemented by peers. Identifies practices that have the most impact on the success of a tech or business initiative, and provides actionable guidance for each practice.
IDC PlanScape
Helps IT/tech professionals to justify and plan a business and/or technology investment or opportunity by exploring why, what, who, and how (these are also the main section headings). Presents key players, critical success factors, risks, and actions to consider for a designated technology and/or business management area.
IDC TechScape
Helps IT/tech professionals with developing IT strategic plans and evaluating emerging technologies in terms of their risk to the business. Shows the adoption curve and risk levels over time for a specific emerging technology. Sorts technologies into three "adoption model" categories (transformational, incremental, opportunistic) to help tech leaders determine the potential impact for their organization.
IDC Links
IDC Link
Provides timely context and insight around important market trends and events in a short opinion piece. IDC Links provide IDC's point of view on:
- Financial announcements
- Product announcements
- Mergers and acquisitions or divestitures
- Events
- Response to news
IDC Blink
IDC Blink
Provides timely context and insight around important market trends and events in a short opinion piece with a 2-minute audio clip. IDC Blinks provide IDC's point of view on:
- Financial announcements
- Product announcements
- Mergers and acquisitions or divestitures
- Events
- Response to news
Pivot Tables
Pivot Table
Presents an interactive spreadsheet tool for analyzing trends and activities in a specific market segment. These tables are available only through an annual subscription service.
Presentations
IDC Survey
Presents a hypothesis about what is happening in the market backed by the results of a demand-side or supply-side survey. The focus is on interpreting and analyzing the survey results and providing a strong point of view along with actionable advice.
IDC Survey Spotlight
Answers a timely question and provides a strong opinion backed by IDC survey data. This is a quick nugget of information that is presented in two concise PowerPoint slides.
Market Presentation
Provides an easy-to-use format to post on the Web presentations that were previously delivered at public forums (such as conferences and events) or for internal client meetings and client presentations. It may not come as part of a consulting/custom engagement.
Market Analysis Perspective
Delivers a concise current state view of a market and insight into the impact of future trends. Business executives, product managers, and MI/AR professionals can use this information when looking to understand buyers' perspectives and market impacts.
Tech Buyer Presentation
Provides an easy-to-use format to post on the Web presentations that were previously delivered at public forums (such as conferences and events) or for internal client meetings and client presentations. It may not come as part of a consulting/custom engagement.
IDC Market Glance
Provides a look at the landscape of a tech market, including competitive positioning, adjacent segments, and potential partner opportunities.
Press Releases
Press Release
Announces significant corporate news, such as key hirings or promotions, performance milestones, event highlights, or speaking engagements.
Product Information
Fact Sheet
Describes a research product. Usually details the major areas of coverage and deliverables, and outlines key questions and competitive market conditions that the research will address. Includes links to all published research for a research product.
Studies
Industry Developments and Models
Provides a detailed assessment of a specific target market's expansion pattern. This analysis helps clients develop and deploy the right mix of value-add products, programs, or services to support their sales and/or partnering efforts.
Market Forecast
Provides the future of a single market or a group of related markets. It presents a new or updated market forecast, including key drivers and assumptions used in the forecast.
Market Share
Provides data on market size, regional allocations, and platform splits as well as a summary of vendor shares for the most recently completed period (year, quarter).
Special Study
Provides a one-time study produced by a research group that is not published as a deliverable under a subscription service.
Taxonomy
Highlights and emphasizes how IDC tracks the market while also making it easier for customers to find and identify IDC Taxonomy documents.
Technology Assessment
Provides an analysis of the intricacies of an emerging or established technology or the technologies contained within a specific product.
IDC Innovators
IDC Innovators is aimed at informing IT buyers about emerging vendors with an innovative new technology or ground-breaking business model. Vendors identified in the document as innovators are linked together within a specific market area and around solving or alleviating a common business problem. Vendors included have annual revenue under $100 million at the time of selection.
Technology Segment
The IDC Technology Segment offers CEMA clients a comprehensive view of a technology segment in one country or subregion and provides a market view and forecast and/or market share and vendor profiles, including performances and strategies. It is specifically intended to serve smaller country markets and subregions.
This IDC Perspective details the importance of data clean room technology. Data clean room technology is emerging as a crucial tool for enterprises to share data while ensuring privacy and ownership, with applications across various sectors ...
This IDC Tech Buyer Presentation looks at the role of an organization's data strategy in unlocking revolutionary, game-changing generative AI (GenAI) deployments and solutions. This includes comparing and contrasting the role of data within ...
LiveRamp has always made connections. The RampID has served as an identity spine tying an enterprise's data together, building audiences and tracking across the advertising and marketing ecosystem. With a revamped view of solution offerings ...
This IDC Market Glance offers a high-level view of the evolving location and geospatial intelligence functional market landscape. It highlights key technologies in location and geospatial data, analytics and visualization, and platforms ...
This IDC study evaluates data clean room technologies for any use case. Data clean room technologies help protect the privacy of data and the analyses that data collaborators utilize to gain insight. The promise is that enterprises can share ...
This IDC Market Glance offers a high-level view of the business analytics and decisioning software market landscape. It highlights vital technologies in business intelligence, decision automation, and advanced analytic platforms and tools.
Business ...
This IDC Market Presentation provides a glimpse of IDC's Cloud Pulse Survey, IDC's Data as a Service and Data Marketplaces Survey, and IDC's North America Location and Geospatial Intelligence MaturityScape ...
This IDC study evaluates data clean room technologies for advertising and marketing use cases. Data clean room technologies help protect the privacy of consumers and safeguard holders of first-party data. The promise is that enterprises ...
本IDC报告详细介绍了包括数据和洞察共享、应用共享、运营和专业技能共享在内的主要方案,以及与未来行业生态系统相配套的场景。这种方案和场景分析是跨行业的横向分析。
"所有行业企业都在快速改进他们与行业生态系统合作伙伴的合作方式,为数据、应用和运营计划提供支持。定期更新合作伙伴名单已经不符合潮流了:行业生态系统是一个充满生机的、多样性的有机体,它是动态的,包含各种合作伙伴,这些合作伙伴会随着时间不断进化,以满足新的需求,应对新的中断,并加速创新和客户互动。这种新模式需要一系列独特的方案和场景来指导战略、协作和执行:本行业生态系统分类就是为此而生。"——IDC未来行业生态系统和产品创新战略研究副总裁Jeffrey ...
This IDC study provides IDC's 2024 top 10 predictions for data and analytics technologies applied to data analysis and decision support, augmentation, and automation use cases.
"Although data and analytics technologies have existed ...
This IDC study provides IDC's 2024 top 10 predictions for enterprise intelligence trends, encompassing topics of decision intelligence; generative AI (GenAI); enterprise intelligence technologies; data skills; literacy and environmental, ...
This IDC Market Analysis Perspective (MAP) provides data-as-a-service (DaaS) suppliers and buyers with an overview of the market and trends that are driving the market in 2023 and beyond. It highlights trends with external data, marketplaces, ...
This IDC Market Analysis Perspective (MAP) provides location and geospatial intelligence suppliers and buyers with an overview of the market and trends that are driving the market in 2023 and beyond. It highlights trends with user groups, ...
This IDC Tech Buyer Presentation discusses how to take advantage of best practices in industry ecosystem data sharing. Shared data is foundational to being able to create value in an industry ecosystem. Whether it is using it to bolster ...
This IDC Tech Buyer Presentation highlights some of the results of IDC MaturityScape Benchmark: Location and Geospatial Intelligence in North America, 2023 (IDC #US49903023, July 2023) and is a supplement to IDC MaturityScape: ...
This IDC Survey Spotlight provides analysis of the results from more than 500 global representatives of enterprises that source external data. Conducted in April 2023, the Data as a Service and Data Marketplaces Survey ...
This IDC study highlights the results of IDC's 2023 Location and Geospatial Intelligence MaturityScape Benchmark Survey and is a supplement to IDC MaturityScape: Location and Geospatial Intelligence ...
This IDC study contains estimated market shares for the worldwide location and geospatial data management and analytics software market for 2022. It includes commentary on growth of the market, emerging trends, and actionable advice for ...
This IDC study provides a sizing of the worldwide location and geospatial data management and analytics software market and a five-year forecast through 2027 by deployment type and geographical region. It provides commentary on market growth ...
IDC Innovators are emerging vendors with revenue <$100 million that have demonstrated either a groundbreaking business model or an innovative new technology — or both. This IDC Innovators study profiles Blue Elephant Zhilian, InsightOne, ...
This IDC Perspective highlights that monetizing data is not a simple project, and monetizing data from an industry ecosystem brings more complexity and considerations. For an industry ecosystem, the process can be the same as for an individual ...
This IDC Tech Buyer Presentation highlights IDC's enterprise intelligence conceptual architecture as a tool for considering all potentially valuable software to utilize and activate data and to evaluate road maps of technology vendors offering ...
IDC 创新者是指年营业额低于$100M、有创新性技术或突破性商业模式的新兴厂商。本IDC创新者研究报告提供了对蓝象智联(杭州)科技有限公司、深圳市洞见智慧科技有限公司、TripleBlind、Oasis Labs等公司的研究概述(排名不分先后)。
"IDC自2020年底开始对隐私计算进行持续追踪和研究。过去两年多时间里,我们看到隐私计算在全球范围内蓬勃发展,在不同的国家和地区发展路径也不尽相同。在中国,金融行业是技术采用的先行者。美国对于隐私计算的实践与中国几乎同步,但是强监管环境使得隐私计算在金融行业的落地实践相对较为缓慢。相比之下,隐私计算在中国医疗领域进展并不算很快,但在美国医疗领域的实践却更为深入(如入选厂商TripleBlind在Mayo ...
This IDC Survey Spotlight provides analysis of the results from more than 500 global representatives of enterprises that source external data. Conducted in April 2023, IDC's Data as a Service and Data Marketplaces Survey ...
This IDC Market Presentation shows a shift from valuing internal customer data assets to a greater reliance on second- and third-party data sources over the next 18 months. Despite concerns about increasing regulation, emphasis on privacy, ...