target audience: TECH SUPPLIER Publication date: Mar 2023 - Document type: Conference Proceeding: Tech Supplier - Doc Document number: # US50534823
Delivering Customer Success: A Playbook for IT Providers
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Abstract
These event proceedings were presented at the IDC Directions conferences in Boston and Santa Clara in March 2023. It highlights the evolution of customer success services and presents IDC's recommendations for delivering customer success. It includes survey data that indicates the value of customer success services in the market and how organizations describe their customer success experiences. Finally, it shares the key strategies technology providers should consider when structuring their customer success offerings as well as the most important elements of a customer success playbook.