target audience: TECH SUPPLIER Publication date: Oct 2023 - Document type: Market Presentation - Doc Document number: # EUR251289923
Unlocking the Cloud: A Deep Dive into the Approach of European Non-Users
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Abstract
This IDC Market Presentation examines European companies that have not adopted public cloud services. It analyzes the reasons behind their decisions, taking into account each company's history with cloud deployments. Additionally, it seeks to evaluate the likelihood of these non-users changing their stance and embracing cloud technology. The presentation also provides actionable recommendations for cloud providers and their partners.
The data used in this presentation is sourced from IDC's most recent European Cloud Survey conducted in August and September 2023. This survey encompasses companies from diverse industries and segments across the Western Europe and Central and Eastern Europe regions.